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APRIL 18, 2024

Public Health Advocacy on Social Media: To Post or Not to Post?

 

By Gina Shaw

 

Should healthcare professionals, including pharmacists, take advocacy positions on public health issues on social media platforms such as Facebook, Instagram, TikTok or X (formerly Twitter)? It’s a complicated question with multiple pros and cons, which were discussed at the 2024 Critical Care Congress, in Phoenix.

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It might seem reasonable to question whether a health professional should use social media, given the potential downsides of taking public stances on